Jordan Correces, who looks and sounds like an AI-generated actor on video, believes you’re just a few strategies and 180 days away from pummeling through $10- to $50,000 months in your wedding photography or filmmaking business.
But let’s rewind.
Ten years ago, Jordan’s life was a steaming pile of disappointment.
He’d just spent a year abroad in Peru working as a missionary. That’s where he fell in love with photography.
So when he got back, wedding photography was calling him.
But securing business was like trying to catch a greased pig.
Jordan was on The Knot, WeddingWire, Thumbtack – all the sites. He was hustling, begging for referrals, spamming social media.
Yet his bank account was basically a wilting flower.
He did this for years without even making enough to move out of his buddy’s basement.
Rock bottom was taking a job cleaning toilets as a janitor.
Jordan was engaged to the woman who is now his wife at the time. She was working alongside him to turn their sinking business around.
Jordan was feeling ashamed as he struggled to generate sufficient leads and his prospects kept bargaining for lower prices – or worse, they ghosted him.
“How could I be an award-winning photographer,” he says, “but I was still undercharging, plateauing, cleaning toilets for work, and could not get anywhere near six figures. Truth is, we’ve all been fed a lie from the wedding industry. ‘Sign up for The Knot, WeddingWire, WeddingPro, Thumbtack. Go to this wedding fair. It’s all about word of mouth or Reels or TikTok.'”
But if those things worked, why’s the majority of the industry still struggling?
Jordan had to press on and carve his own path. After years of trial and error and investing a fortune in courses and mentors, Jordan finally figured it out.
Shortly after, he and his wife hit six figures, putting his toilet-scrubbing days in the rearview mirror.
Since then, they’ve taught more than 1,000 wedding photographers and filmmakers their Wedding Lead Machine Accelerator (WLMA) system.
Imagine being able to generate leads on demand.
You could build a thriving fanbase of engaged couples, and charge $5,000, $10,000, or maybe even more for your wedding packages. You could ask for half up front. At this rate, you would only need 2-4 weddings per month to reach $20k in bookings.
With a small associate team, you could scale to $50k months, no problem.
To charge this much, though, your website, your brand, your portfolio needs to be on point.
On top of that, you need to close offline. Jordan will teach you his process and script inside WLMA.
Additionally, make sure to install a nurturing ecosystem. A what now? As Jordan explains it, most people who come across you are gonna forget about you. There’s too much noise, they’ve got too much going on in their own hectic lives. So you need more “touches.”
Someone opts in to your list, they get emails. Great. What else? They need to see you on Facebook, Instagram, TikTok. You want ’em browsing your website and sliding into your DMs and booking a consultation and meeting you in person, right?
Last but not least, leverage what Jordan calls the lead generation trio. Vendor referrals and SEO, which are long-term plays, and sponsored advertising (such as Facebook and Instagram ads) for quick wins.
All this and more is taught in painstaking detail inside the WLMA program and mastermind community.
Unfortunately, they require an application and a Zoom call to reveal the cost.
But I’m loving that they’re pushing search engine optimization. That’s how you got here, after all. It’s the golden ticket.